Marketing Stories Archive

Indians talked about Modi, Sachin in 2013

    A look back at the people, moments and places around the world that mattered most on Facebook in 2013. Facebook measured how many Facebook posts in 2013 mentioned a specific topic and then ranked those topics based on the overall number of mentions

Google’s Online Shopping Festival GOSF2013 is back and its big!

    Google’s Online Shopping Festival GOSF2013 is back and its big this time. GOSF started last year with a 24 hour format which has been extended to a 3 day festival this time around. Starting on 11th Dec 2013 and ending on 13th

Brick and Mortar to eCommerce store – Replicating Customer Experience

    This article has been republished from DiscountPandit blog . Taking your store online? Here are 5 learnings from your brick and mortar store that you should take forward. What store layout is to offline, navigation is to online! How many times have we seen customers

Salesforce1 Mobile App

As expected Salesforce on their dream event ‘Dreamforce 2013’ kicked off with the introduction of their smart app ‘Salesforce1‘, a new social, mobile and cloud customer platform for everyone. Leap ahead with the revolutionary customer platform is the motto of Salesforce and they are

Sachin Tendulkar Retirement Speech

Here is the full text of Sachin’s speech at Wankhade Stadium: First published on IndiaTV News “Friends please settle down, I’ll get more emotional! It’s hard to believe my wonderful journey is coming to an end. I’ve a list of names to thank. The first

Online shopping in India – Need for an integrated experience

As online shopping soars, the competition between etailers is at an all time high. Consumers now have an infinite number of choices on their fingertips. With the entry of Amazon, the online shopping is going to see some new trends. And with the likes

Interesting facts that we don’t know!

Fact 1: The India Government Mint operates four mints in the country for the production of coins. They are located at: Mumbai, Maharashtra Kolkata, West Bengal Hyderabad, Andhra Pradesh Noida, Uttar Pradesh These mints are different and the coins minted in these places are also different. The Indian coins have a mark

Steps to file your income tax returns

If you are an individual earning more than 5,00,000 INR, then you must file your tax returns before August 5th 2013. Just follow these steps and file your taxes online. How to efile: Steps to file offline: 1. Download the applicable ITR (Income Tax

Business Analyst Career Road Map

The way the economy has been performing the last decade, sadly Business Analysts have been mischaracterized quite often as “Operational Efficiency Experts” or “Process Experts”. For many start-ups  as well as established businesses, they don’t see the need for a Business Analyst unless they go

4 things you can steal from Gujarat model

I know the title looks weird. Still I want to use it because if we don’t learn from Gujarat we have to steal it at least. Often we steal from others. So if you are doing so, steal something good and which will impact

Hero Hockey India League – New Lease of life for Indian Hockey?

8 time Olympic champions! Once the kings of Hockey, have been downgraded to a team which can be beaten by minnows of World Hockey. That’s Indian Hockey for you. Even the slightest of cricket fan in India might have seen Hockey when played against

Tax Payers in India

    It’s March and end of financial year again. It’s that taxing time of the year. So why don’t you know about the tax payers in India and how much they pay. According to Google, the population of India is 1,241,491,960 (2011 data). In

Revival of Kerala Football

So here we are again in the quarter final stage of Santhosh Trophy 2013, a tournament least bothered by the football fans of India and even AIFF. The 2013 Santhosh Trophy is the 67th edition of the tournament and Kerala is hosting the national

Stories tell more than a useful product!

Gone are the days, the brands using traditional media to reach out to their customers. Today there are millions of opportunities for the customer to know the brand. A powerful brand is more than just a useful product. The rise of social media has