All About Marketing, Author at All About Marketing

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Thums Up, Coca-Cola India’s home-grown brand has partnered with ICC (International Cricket Council) as an exclusive non-alcoholic beverage partner. After celebrating real heroism with #PalatDe...

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Indian Marketers embrace change and prioritize the customer: Salesforce Research on State of Marketing

All About Marketing

September 3, 2021September 27, 2021

Salesforce, the global leader in CRM, released the seventh edition of its ‘State of Marketing’ report based on a survey of over 8,200 marketing leaders...

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Chupa Chups launches the first-ever dual-flavored Mix Up Lollipop

All About Marketing

September 1, 2021October 5, 2021

Chupa Chups, one of India’s most loved lollipop brands, has dialled up the fun with the launch of Chupa Chups Mix’Up – India’s first-ever dual...

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Airbnb to offer free accommodation to 20, 000 refugees from Afghanistan around the world

All About Marketing

August 27, 2021October 5, 2021

In a series of Tweets, Brian Chesky, Director of Airbnb told the world about his plan to help refugees from Afghanistan. The company will offer...

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Denmark based music streaming platform Moodagent launches in India

All About Marketing

August 19, 2021October 5, 2021

As India strengthens its positioning as one of the world’s leading music markets, the international music streaming app, Moodagent, offers India’s listeners a new, dynamic...

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Salesforce launches Salesforce+, a streaming service focused on business related content

All About Marketing

August 12, 2021October 5, 2021

Salesforce, the global leader in CRM, announced Salesforce+, an all-new streaming service with compelling live and on-demand content for every role, industry and line of...

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65% of Indian Daters choose freedom over money, says OkCupid Report

All About Marketing

August 12, 2021October 5, 2021

It’s 2021 and an increasing number of millennials in India are uninhibited about expressing themselves and what they want when it comes to their lives...

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Domex challenges Harpic with its latest campaign stressing the addressal of toilet malodour!

All About Marketing

July 25, 2021October 5, 2021

How many people question the efficacy of a toilet cleaner in fighting both germs and malodour? To address the need for superior toilet hygiene, Domex...

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Oakley Launches ‘Be Who You Are’ Ahead Of Tokyo 2020 Olympics

All About Marketing

July 21, 2021October 5, 2021

Anthem ignites social movement featuring huge roster of Olympians, athletes and sports fans globally Oakley released an inspirational film that celebrates self-expression and encourages people...

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Kantar identifies what sustainability means to Asian consumers and how brands should respond!

All About Marketing

July 19, 2021October 5, 2021

Kantar, data-driven analytics and brand consulting company released preliminary findings from a new study exploring what sustainability means to Asian consumers. Kantar's Asia Sustainability Foundational...