Marketing - All About Marketing

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Manyavar is back with their new films under the campaign #Taiyaar Hokar Aaiye with Bollywood superstar Amitabh Bachchan. Standing tall on the idea of establishing...

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FabAlley in its Women’s Day campaign urges women to take a break from ‘Aaj Ki Taaza Expectations’

All About Marketing

March 8, 2022March 8, 2022

This International Women’s Day, FabAlley, one of India’s leading online fashion labels for women, shines a light on the unrealistic and never-ending expectations that weigh...

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Shaadi.com pledges to bring India’s women back to the workforce in its International Women’s Day campaign

All About Marketing

March 8, 2022March 8, 2022

Shaadi.com, through its social arm Shaadi.org, recently launched an initiative that features Bhumi Pednekar and its founder & Shark Tank India judge, Anupam Mittal. This...

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Wiggles.in celebrates International Women’s Day with the second edition of its thought-provoking ‘#SheIsABitch’ campaign

All About Marketing

March 8, 2022March 8, 2022

Following the success of its International Women’s Day campaign, #SheIsABitch in 2021, which empowered women pet parents to reclaim the word bitch for its true...

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DDB and Stabilo Boss highlight the remarkable Phyllis Robinson for her remarkable impact on DDB

All About Marketing

March 8, 2022March 8, 2022

Phyllis Robinson was a remarkable woman. But in 1949, men stood in the spotlight. While Bill Bernbach is often credited for sparking the creative revolution,...

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BIC Cello launches #BreakTheNorm campaign in collaboration with Josh Talks

All About Marketing

March 7, 2022March 7, 2022

BIC Cello has launched the second edition of the #BreakTheNorm campaign in collaboration with Josh Talks. The video series, scheduled to launch on International Women’s...

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DDB Mudra Group named ‘Asia Agency of the Year’ along with ‘India’s Agency of the Year’ at Spikes Asia 2022

All About Marketing

March 4, 2022March 7, 2022

DDB Mudra Group makes history, becomes the first Indian agency to win the ‘Asia Pacific Agency of the Year’ title at Spikes Asia 2022. The...

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Zen Digital Media sets afloat a pioneering interactive experiential platform at Juhu Beach, Mumbai

All About Marketing

March 2, 2022March 7, 2022

Keeping up with the evolving needs and demands from brands to stay connected with their consumers in a fast-moving market, Zen Digital Media sets afloat...

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McDonald’s India – North & East launches a new campaign for Butter Chicken and Butter Paneer Grilled Burgers

Krishna

February 24, 2022February 28, 2022

McDonald’s India (N&E) is going ‘Burrraaahh’ in their latest campaign, for the newly introduced Butter Chicken and Butter Paneer grilled burgers. The light-hearted and quirky...