All About Marketing

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Mamaearth has announced its latest campaign ‘Beautiful InDeed’, which aims to reinvent the traditional definition of beauty. Over the years, beauty has been accepted as...

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ONLY celebrates women empowerment with a festive campaign “The ONLY Thing I Want is Everything”

All About Marketing

October 8, 2021October 8, 2021

ONLY is proud to celebrate its ethos of individuality and women empowerment with the launch of the “The ONLY Thing I Want is Everything” festive...

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KAYA unveils new brand identity marking the celebration of 18 years with a new campaign ‘BEAUTIFUL IS YOU’

All About Marketing

October 8, 2021October 8, 2021

Kaya, India’s leading skincare & the largest dermatologist network-enabled brand has unveiled a new identity, symbolic of a strategic realignment with its ever-growing young consumer...

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Men of Platinum launches its latest collection in partnership with ace cricketer KL Rahul

All About Marketing

October 8, 2021October 8, 2021

Be it life as we know it or a game of cricket, one needs to steer through and negotiate the challenging circumstances that it brings....

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Taapsee Pannu urges us to #ListenToTheNoiseWithin in the new campaign

All About Marketing

October 6, 2021October 8, 2021

Noise, the Indian connected lifestyle brand has launched its latest campaign - #ListenToTheNoiseWithin starring critically acclaimed actor and celebrity, Taapsee Pannu. Recently, she was signed...

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Facebook-owned apps had a day off and Twitter brilliantly made use of the opportunity!

Krishna

October 5, 2021

Facebook-owned apps including Facebook, Instagram and WhatsApp was down for more than 7 hours yesterday. The outage paved the way to the biggest party online....

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Mother Dairy encourages people to reduce the use of plastic in their day to day life

Krishna

October 2, 2021October 5, 2021

Mother Dairy has launched an initiative to encourage people to reduce the use of plastic and switch to alternatives. The film #Swachhtagrah stresses the fact...

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Khaby Lame teams up with Dream11 in first-ever collaboration with an Indian brand

Krishna

September 28, 2021September 30, 2021

Brand Collabs are not boring! If it's Khaby Lame. International social media sensation Khaby Lame has partnered with fantasy sports platform Dream11. This is Khaby's...

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Amazon Prime Video Channels launched in India – A marketplace for video entertainment

All About Marketing

September 27, 2021September 27, 2021

Amazon announces Prime Video Channels – a first step towards creating a Video Entertainment Marketplace in India Amazon announced the launch of Prime Video Channels...

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Why did McDonald’s change its logo to mcdOalds?

Krishna

September 25, 2021October 5, 2021

McDonald’s recently replaced its iconic golden arches logo with a new one across its social media channels. The caption to their Twitter post read, “TikTok...